A lot people don’t recognize just how integral they are in the movement of data in their company.

Even if they know that they have to move data around to get specific results (like comparing closed sales to lead lists so they know how good the list is), a lot of times they don’t want do it.

Why?

This work is tedious.

This work is boring.

AND

This work is intimidating.

I get it.

“What if I mess something up?“ comes into play here.

And yet if you don’t do it… the data doesn’t move.

And you don’t learn anything from it.